Global music giant ONErpm is pleased to announce it has hired Amy Jackson Moore as its new senior product manager for Country Music.
Moore began her career in radio promotions and marketing, giving her the skill set to see the value in branding, fan communication, building products in a digital age, live event planning, sponsorship and sales. With a passion for music, marketing and connecting fans with brands, she moved to Nashville to begin business development for a startup digital marketing company, Entertainment Media Works.
Moore continued her marketing career with Echo/Ticketmaster Entertainment as a product manager for an 8-10 client roster, supervising web design, e-commerce marketing and analytics, fan communication, tour launches and social media campaigns. After relocating to Los Angeles in 2009, she built artist brands with A2Z Entertainment Marketing, focusing on social media growth, digital marketing campaigns and influencer marketing campaigns and partnerships before returning to Nashville in 2012.
In 2014, Moore joined Universal Music Group Nashville as a digital marketing manager/director, overseeing a roster of 12-15 artists such as George Strait, Keith Urban, Little Big Town, Kacey Musgraves, Dierks Bentley, Chris Stapleton, Sam Hunt, Shania Twain and Luke Bryan, along with several developing acts. She successfully launched influencer marketing campaigns, grew email and SMS via digital activations as well as in venue promotions, livestreams—including George Strait at the legendary Gruene Hall—the Luke Bryan partnership with JibJab and much more.
Moore has now joined the ONErpm team, where she is the lead product manager for the country market. “I am very excited to join the ONErpm marketing team and work with their country artists,” she says, “and I’m looking forward to being a part of their future success.”
Jenna LoMonaco, head of U.S. Marketing for ONErpm, was equally enthusiastic, saying, “Amy will be a tremendous asset to our marketing team, particularly given her expertise in Digital and Social Marketing, as well as her deep knowledge and experience in Country Music.”
Founded in 2010, ONErpm is a global music solutions company with 26 offices and studios in 16 countries. Encompassing distribution, label solutions, content production, publishing, and an innovative marketing group that includes in-house advertising and influencer agencies, ONErpm has a proven track record of providing local and global support to artists and creators at any stage of their careers.
Moreover, ONErpm’s proprietary technology offers creators and content owners alike a multitude of distribution / supply chain tools, business intelligence, accounting, and global payment solutions, facilitating day-to-day operations in an increasingly complex, global, and dynamic music business environment. With an eye towards maximizing the value of music, ONErpm is a leader in new revenue opportunities and operates one of the largest YouTube Multi-Channel Networks (MCN), whose channels collectively generate over 10 billion views every month. For more information, visit www.onerpm.com